Fitzroy Place is centred around
the first new square in London W1
for over a century

The project’s award-winning architects, Lifschutz Davidson Sandilands and Sheppard Robson, have worked together to produce a masterplan for Fitzroy Place that grows naturally from its surroundings.

By drawing inspiration from Fitzrovia’s Edwardian identity and fusing it with a 21st century city living experience, Fitzroy Place will integrate effortlessly into its stylish central London location.

Centred around the first new square in London W1 for over 100 years, Fitzroy Place will comprise over 230 private residences and two new office addresses with complementary retail and restaurant offerings.